Business service integrations

Updating customer-specific pricing

Unlike in regular online retail, customers of B2B or wholesale businesses often receive individual prices or discounts. A well-tailored integration reduces the amount of overhead typically associated with updating these. Customer-specific pricing can be, for example, handled in the ERP and automatically transferred into the eCommerce system.

Transferring customer information and orders

Making sure that you have the same addresses and customer details in all your systems doesn't have to be a manual task. An integration between your eCom solution, CRM, ERP and accounting/invoicing software prevents mistakes and makes sure the data is transferred when required. This applies for the customer data and all the orders and deal the customers do with you.

Syncing fulfilment/invoicing status

Many B2B deals aren't as straightforward as retail or eCommerce sales. Instead, they require multiple touch points or handovers within your team which require up-to-date information across all systems.

A managed integration can gather the necessary information about the orders from other systems into a main system so that you'll have all the information you need in one place, for example before invoicing your client or shipping the products.